Yes, Starbucks Really Does Know the Hot New Neighborhood Before Everyone Else — Design News

By Tara Bellucci

Confirmation that Starbucks is boosting more than your productivity: Zillow found that higher home prices actually follow Starbucks, rather than the other way around. (In the article, Zillow’s CEO and senior analyst go through lots of experiments to determine that this is the case.) Starbucks’ location analysts say that it’s both an art and a science, with reams of data, but no singular factor goes into choosing the next hot spot.

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Source:: http://feeds.apartmenttherapy.com/~r/apartmenttherapy/main/~3/hZW1omdLajw/yes-starbucks-really-does-know-the-hot-new-neighborhood-before-everyone-else-design-news-215610

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